
Sport and Recreation
Sport has been at the heart of our business since our inception in 2001 as Sport Business Partners. Over more than two decades, we have built an extensive history working with national, state, and local sporting organisations across the country.
We help sports of all sizes to plan with purpose, prioritise what matters, and advocate with confidence. Our work spans strategic planning, participation growth strategies, facility and infrastructure planning, industry research, and impact analysis, always tailored to the unique context and ambition of each organisation.
Drawing on our broad cross-sector experience, we challenge traditional thinking and bring fresh, pragmatic solutions that help sporting organisations strengthen their foundations and position themselves for the future.
Our Services

Local Government
We support councils to make informed, future-focused decisions about their community assets and services. Our work spans aquatics and leisure strategies, sport and recreation plans, site master planning, open space strategies and analysis, community engagement, and policy reviews.
With experience across the full spectrum of community infrastructure, we understand the complex challenges councils face balancing growth, resources, environmental considerations and evolving community needs. By drawing on our broad cross-sector expertise, we provide fresh perspectives and solutions that go beyond traditional approaches, ensuring facilities and strategies are pragmatic, innovative, and sustainable.

Not-for-Profit
We partner with a diverse range of mission driven, not-for-profit organisations to help them strengthen their impact, grow their reach, and achieve long-term sustainability.
Our work is tailored to the unique mission and challenges of each client. From supporting charities to enhance their commercial approach, to delivering robust impact modelling and analysis, through to strategic plans, we bring a mix of commercial acumen, pragmatic thinking, and deep community insight to every project.

Commercial
We work with commercial organisations across a wide range of industries to unlock growth opportunities, improve performance, and strengthen market position.
Our support spans strategic planning, structural and performance reviews, new product and service development, and in-depth industry, customer, and stakeholder research. By drawing on our broad experience we bring a unique perspective that helps clients find solutions outside the box of traditional thinking focused on delivering long-term value and outcomes that make a real difference.


